How to Become an SEO Expert




How to Become an SEO Expert - Search engine optimization (SEO) is more difficult than rocket science. Becoming a Jedi-level SEO master requires years of practice for most mere mortals, and like a Jedi, if one falls out of practice, one's skills quickly wane.

This is not a static science. Search algorithms change constantly, and as they are carefully protected secrets, one can never know what those designing the search engines are really doing under the hood.


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No, it's not rocket science; A more apt analogy would be trying to reverse engineer a UFO that one can only see from afar, the specs of whose propulsion system constantly change.

Do not kid yourself: Becoming a genuine expert in this field is no easy task. In addition to all the knowledge needed, competition can literally be fierce. Your competitors may even actively sabotage you. One mistake can undo months of hard work.

If working on behalf of a client, you had better be darn sure that you keep your methods above board so that you do not get their site exiled to the far reaches of the Internet where it will never be found.

Meanwhile, some of your competitors will be using very underhanded techniques to try to make that happen. Like I said, it's hard to reach Jedi level, and once you do, you have to take care to stay on the bright side of the Force.

If you are in business, it is extremely important to choose the right SEO company or employee.

If you want to become the right SEO company or employee, here are a few suggestions on ways to train yourself (and being self-taught is the only way to do this):


  • Build at least five websites and administer them for at least a year. Keep each one separarate from the others, its own little sanitary petri dish not to be sullied.

  • Go about it scientifically. Test hypotheses rigorously until you have a few bona fide theories. Keep good records and track results. Take special note of changes in search engine behavior and the keywords and descriptions that draw your visitors. Connect those changes to your SEO activities.

  • Learn how to identify effective keywords. Despite what you may have heard, this is not as easy as finding words that are both searched for and non-competitive. It's best to be somewhat intuitive. What keyword combination are potential customers likely to use as opposed to bored or curious web surfers?

  • Use different tools until you find one that works. You should be able to determine what that tool is.

  • Success before sales. Once you have at least 20 pages to the top for fairly competitive keywords, you can turn prospects into clients.

  • Play your cards somewhat close to your chest. Once you have some success, take a cue from the people who write the search algorithms and keep your exact methods to yourself. Also train and improve continuously so that your skills do not slip.


If you go through that training course, you will become a Jedi-level SEO expert who commands top dollar and deserves every penny. (


2 comments:

Samual said...

This is really great Blog.SEO Expert identifies through his work experience, the work he has done by own. There are too many people arrogate that they are the Best SEO Expert and practicing the Best SEO algorithm and rules.

SEO Services UK said...

You posted some of the best point on your blog. Its not so simple and easy to become an SEO Expert. It reqquires lots of knowledge and experience about certain things. Your Suggestion is good for everyone. Keep writing and update your blog on a regular basis.